Client success story
Pranav JindalOnline Courses
A Custom Funnel Built for a Course Creator Who Had Already Spent ₹4+ Crore on Ads
Pranav had sold courses before and knew paid acquisition well. For a much bigger revenue goal, he wanted a team that would understand his business first and then build the funnel around it.
- ₹4+ Cr
- Client's past ad spend
- 2
- Funnel versions built
- Custom
- Copy & technical build
- ₹5K–₹10K
- Product he felt the page could sell
Before this project — not managed by HPC
Long-form and short-form
Coded where standard tools fell short
The client's view — not a sales result
01Overview
Project at a glance
- Client
- Pranav Jindal
- Business
- Online courses
- Experience
- Had already built and sold a course; ₹4+ crore spent on ads
- Engagement
- Funnel strategy, copywriting, design and custom build
- Delivered
- Long-form and short-form funnel versions
- Time taken
- To be added
02The need
What did the client need?
Pranav wasn't new to selling online. He had built and sold a course, spent more than ₹4 crore on advertising, worked with established names in the industry including Digital Dharia, and spoken at industry events.
This time his revenue goal was much bigger, and he wanted a funnel built to match it.
He wasn't asking for “a landing page”. He wanted a team that understood the business behind it.
- A clean, professional funnel built to convert
- Copy written around his product and his audience
- A landing page that could support a much bigger goal
- A custom solution, not an agency template
- A team that understood his business, offer and message before building anything
03The problems
What stood in the way?
He couldn't find an agency he trusted at this level
He had spoken to several agency owners and freelancers. Plenty said they could build a funnel. Few had work that gave him confidence they could deliver what he expected. When he saw the work High Profit Coaching had already done, he decided these were the people he wanted to work with.
He needed something built for his business
No recycled funnel, no generic copy, no template with his name swapped in. The work had to start from his business, product, offer, positioning, message and the problem the funnel needed to solve. Parts of it also needed custom code, because standard funnel builders couldn't do everything required.
04What we did
What did we do?
We treated this as a business and conversion problem first, and a design job second.
- 1
Studied the offer and the business
Before any design, we worked out what Pranav was selling, who it was for and how the message needed to explain its value.
- 2
Wrote copy around the real offer
The copy was built on his actual offer and positioning, not general marketing language.
- 3
Designed a premium, conversion-focused funnel
A page credible enough for a serious business, with every section working towards the sale.
- 4
Built two versions
A long-form version with more detail and persuasion, and a shorter version for a quicker sell — so he could use the right one for each situation.
- 5
Added custom technical work
Where standard tools weren't enough, we wrote custom code so the funnel did what the business needed.
Two versions delivered
Long-form version
More detail and persuasion for buyers who need the full picture before they decide.
Short-form version
A tighter, quicker selling experience for situations where less is more.
05Client reaction
How did the client react?
Pranav's reaction was stronger than we expected. He had expected something simpler and shorter. What he got was far more complete and polished.
In his words, roughly: the copy and design were good enough that he could sell even a ₹5,000–₹10,000 product directly from the landing page itself.
Paraphrased from the client's feedback. This is his view of the page, not a measured sales result.
We didn't just build the short page he expected. We built a page he felt could sell the product on its own.
06Results
Confirmed outcomes
- Complete professional funnel and landing-page system delivered
- Two versions built — long-form and short-form
- Copy and messaging written around his specific offer
- Custom technical work completed where it was needed
- Client was very happy with the quality of the final page
- Client felt the page could directly sell a ₹5,000–₹10,000 product
07Proof
Proof & evidence
Long-form funnel screenshot
The full long-form sales page.
Evidence coming soonShort-form funnel screenshot
The shorter version of the page.
Evidence coming soonClient feedback
Pranav's reaction in his own words, shared with permission.
Evidence coming soonThe core lesson
Experienced sellers don't need a prettier page.
They need a team that understands the business, then builds the page around it.
Understanding comes first. Design comes second.